Some time ago, Nokia somewhat bowed out of the game, after Microsoft acquired them. memo's contents match those alluded to previously by The Register and TechCrunch Europe. Reprinted by Engadget and reproduced in full below, the You don't have to do anything wrong, as long as your competitors catch the wave and do it RIGHT, you can lose out and fail. And: Vic Gundotra, Google's VP of engineering (and a former Microsoft staffer), tweets re "#feb11" - when Elop will make his announcement - that "Two turkeys do not make an Eagle". It’s not wrong if you don’t want to learn new things. I believe we have lacked accountability and leadership to align and direct the company through these disruptive times. And, we have more than one explosion - we have multiple points of scorching heat that are fuelling a blazing fire around us. While competitors poured flames on our market share, what happened at Nokia? Not only did they miss the opportunity to earn big money, they lost their chance of survival. He could stand on the platform, and inevitably be consumed by the burning flames. They will learn the lesson in a hard & expensive way. This means we're going to have to decide how we either build, catalyse or join an ecosystem. When we share the new strategy on February 11, it will be a huge effort to transform our company. We are still too often trying to approach each price range on a device-to-device basis. Why did we fall behind when the world around us evolved? You don’t have to do anything wrong, as long as your competitors catch the wave and do it RIGHT, you can lose out and fail. However, if your thoughts and mindset cannot catch up with time, you will be eliminated. They missed out on learning, they missed out on changing, and thus they lost the opportunity at hand to make it big. The message of this story is, if you don't change, you shall be removed from the competition. The battle of devices has now become a war of ecosystems, where ecosystems include not only the hardware and software of the device, but developers, applications, ecommerce, advertising, search, social applications, location-based services, unified communications and many other things. This means we're going to have to decide how we either build, catalyse or join an ecosystem"• "Google has become a gravitational force, drawing much of the industry's innovation to its core. Because they are concerned about our competitiveness. Nokia CEO ended his speech saying this “we didn’t do anything wrong, but somehow, we lost”. Asymco visualisation of smartphone market market share by quarter, using Canalys data. It’s true that Nokia has had a terrible last five years, ... was appointed as Nokia’s new CEO. Conclusion: Apple disrupted the market by redefining the smartphone and attracting developers to a closed, but very powerful ecosystem. For advertising inquiries, head to www.wheninmanila.com/advertise. All Rights Reserved. 7 Things About 2020 M’sians Will Be Telling Their Grandkids Of That Would Sound Like Fiction! They missed out on learning, they missed out on changing, and thus they lost the opportunity at hand to make it big. However, if your thoughts and mindset cannot catch up with time, you will be eliminated. falling profits for the past three quarters. The man survived the fall and the waters. Let's not forget about the low-end price range. _taboola.push({ – This article first appeared on LinkedIn. Nokia has been a respectable company. Part of the INFLUASIA network. Copyright © 2020 WORLD OF BUZZ. Nokia CEO ended his speech saying this “we didn’t do anything wrong, but somehow, we lost”. Through the smoke and heat, he barely made his way out of the chaos to the platform's edge. There’s An Instagram Filter For That Too! Nokia has been a respectable company. In the meantime, we've lost market share, we've lost mind share and we've lost time. At the midrange, we have Symbian. In about two years, Android created a platform that attracts application developers, service providers and hardware manufacturers. Conclusion: 1.